Neval Chatelal is Rita Juices brand ambassador

“Today is a very special day for us,” said Kerry Mohammed, chief marketing officer of ATCO. “We are proud to mesh such a quality, exotic brand of drinks, with an exceptional singer, songwriter and performer such as Neval. Together, this is a winning combination and we know we can make your lives sweeter with Rita.”

Founded in 1990, Atlantic Trading Company is the distributor of a number of brands in the Caribbean, including Disney, Satco, Marvel, Nuby, Powerhouse and Lucasfilm.

A former Digicel Rising Stars winner, Chatelal is known for his melodic vocal style that shines through on some of the Caribbean’s most popular love songs.

Chatelal will be featured in the full spectrum of the company’s marketing appearing in their print, television and digital efforts.

ATCO held its signing and launch party on Valentine’s Day at Trincity Mall.