One only has to recall her ground-breaking exercise segments on the morning magazine programme, Dateline, and her subsequent advocacy in the field, to conclude that fitness has played an intrinsic role in her life .
“I have always loved fitness,” Alcantara tells Sunday Newsday .
“It falls among my passions of literature, theatre and communications .
Fitness keeps me strong, focussed, motivated and positive. It is my lifeline to living life in balance.” And while she is satisfied with her years as an enthusiast and campaigner, Alcantara feels the time has come to take things up a notch given the prevalence of chronic lifestyle diseases in the society .
She gave staggering statistics which showed there were an estimated 140,300 cases of diabetes diagnosed in Trinidad and Tobago in 2015 and noted that obesity continued to pose a major challenge for health care practitioners .
“Today, obesity is crushing our country’s health and services sectors and is a problem that ought to be viewed as a national issue,” she said .
“In focusing on obesity and physical inactivity, and all the diseases downstream from that, there is an urgent need to instil the importance of health and fitness in our nation.” Through a new and exciting project which she calls the Fitness Revolution, Alcantara is hoping to, at the very least, begin the process of reversing such trends .
She said the project, set to debut on television in mid-September, will focus on communities, targeting not just the exercise buffs but children and those who generally desire to lead healthy lives. “The Fitness Revolution will target the kids, our most vulnerable. We have to teach them the importance of nutrition and exercise in fun ways so that they avoid the pitfalls of obesity and diabetes which are so rampant today. So, there will be lots of competitions and opportunities for us to work together for the benefit of all.” But The Fitness Revolution, she said, would not be a one-man show as experts in various disciplines – nutrition, weight-training, pilates, capoeira, zumba and other areas – have graciously consented to be a part of the project .
They include top national body-builder/gym owner Dexter Simon; registered yoga teacher Abdullah Mohammed; pilates instructor Madeleine Miller and technical director of Hip Hop International Ian Levia .
Simon, who has won numerous awards, told Spotlight his focus would be on abdominal exercises as well as shoulders, bicep and tricep workouts .
The fitness trainer, who has acquired a huge local and foreign-based clientele over the years, said he would also provide tips on dieting and the approach to training so that people could get optimal results from their workout .
“During the segments, I will provide words of inspiration to the people, not only focusing on training,” said Simon, who has been involved in sport and fitness for about two decades .
“It is not just about what we do but what we could inspire others to do from seeing our efforts and our commitment.” Simon said his goal would be to promote holistic living .
More than a television programme, Alcantara said the health and fitness outreach initiative would pivot social media platforms, events and workshops where the experienced professionals could interact directly with the public .
“The Revolution will educate and inform children and adults of all ages. We want to reach the nation so that together we all learn more about living and enjoying healthy lives.” Observing that much has happened in terms of technology and fitness over the years, Alcantara said the Fitness Revolution would build on the Fit For Life series but would move in a more dynamic and technology-driven direction .
Alcantara, the Fitness Revolution’s producer, was confident that the project would fulfil its mandate .
“There are so many health and wellness programmes, websites and shows around nowadays, a virtual plethora of resources that anyone can access,” Alcantara said. “Yet, I continue to receive feedback from so many people on a daily basis about how hard it is to find the programme that works best for them, how to incorporate a fitness regimen into their busy lives and the overall motivation to keep going and maintain a healthy lifestyle.” She added: “I feel what has been missing is that thread that pulls all of the disjointed elements of wellness together and ties it to the actual day to day reality of a person .
“This is what we are all seeking, a way to become better, healthier, more productive and happier without sacrificing and compromising on the essential components of our lives .
“And we all know, it is almost impossible to experience that happiness and peace if the body is unwell.” The managing director of Media Methods Limited, Alcantara became a household name in the 1970s and 80s as the mild-mannered co-host of the television programme, Dateline, which aired on Trinidad & Tobago Television (TTT) .
During her latter years on the set, she introduced a fitness segment to the show, a rarity on local television at that time .
Later, when she started her own production company, Alcantara created Fit For Life, which dealt, in a more specific way, on exercise and elements of health and fitness .
“The Fit For Life programme was an amazing life experience,” Alcantara said. “It allowed me to interact with fitness professionals across the country and to find ways through which to educate and motivate viewers with respect to living healthy lives.” “It was a journey of evolution and learning and it allowed the brand to build credibility .
For that, I am truly grateful.” Coincidentally, TTT, which was closed in January 2005 because of financial difficulties, is set to return with a focus on exclusively local programming and Government information .
Communications Minister Maxie Cuffie announced on Thursday that State-owned Caribbean New Media Group (CNMG) would be shut down to pave the way for the return of a new and improved TTT .
Alcantara, who welcomed the move, said although TTT had been shut down and replaced by CNMG, its legacy remained etched in the minds of a wide cross-section of the citizenry .
“A brand is a brand and CNMG never really took off, perhaps because of the newness of the name and its struggle to compete. It eventually went the same way as the other stations.” Asked if she would consider offering the Fitness Revolution to TTT when it comes on stream, Alcantara is maintaining a wait-andsee approach .
“I can’t see that it will be a bad thing. TTT had always been a known station and I think it will be a lovely platform for people involved in film and local culture to put their work out there,” she said .
“But, I can’t say what their plan will be. In any event, a focus on local culture is always good.” Unlike the Fit For Life series she pioneered, Alcantara said the the Fitness Revolution has gone a step further by providing resources, information and guidance to address the critical components of daily life with a view to creating balance, improved health and happiness .
Alcantara said while exercise routines and physical fitness were a focal point of the Revolution, the programme would also address mental health, stress management, self-esteem, daily inspiration and time management .
“The Revolution looks at the whole person, the whole being, the balance within the self and outside of the self in our daily lives.” Alcantara hopes the project will receive support from the relevant ministries “so that we can reach communities in meaningful ways.” “I am confident that the Fitness Revolution will inspire and motivate us to live healthier lives and I look forward to bringing it on stream.”