WAGS in TT for Carnival

Cast members arrived on Sunday to a warm reception from Tourism Development Company’s acting Chief Executive Officer Arveon Mills, and other senior tourism officials.

“WAGS” stands for Wives and Girlfriends of Sports Stars and one of the cast members is Sasha Gates who has roots in Trinidad and often times travels back annually for Carnival.

Sasha Gates is currently married to NFL player Antonio Gates who plays with the San Diego Chargers.

Other cast members arriving include Natalie Halcro, Olivia Pierson and Nicole Williams. The cast will be filmed playing mas in one of popular bands, visiting the Paramin Blue Devils as well as enjoying the serenity and beauty of some of our popular beaches.

While focussing on showcasing the energy and vitality of Trinidad and Tobago’s Carnival, it is anticipated that the docu-series will provide potent glimpses of our twin islands’ natural beauty and myriad heritage attractions. “WAGS” is a hit among young viewers (18-49 adults with a 65/35 female and male skew) especially among Hispanic and other diverse populations – 32 percent African/ American and 26 percent Hispanic.

The audience reach is approximately 94,296,000 households and the past season peaked with 1.1 million total viewers. During its overall Season 2 window, “WAGS” was seen by some 15.2 million viewers and the total reach across WAGS and its affiliated spinoff series WAGS Miami was 20 million people.

E-shows also get exposure on E-subsidiaries in Canada, Europe, Asia and Australia.