TIDCO launches Visitor Satisfaction Survey

THE Tourism and Industrial Development Company of Trinidad and Tobago (TIDCO) has launched a Visitor Satisfaction Survey which will be conducted at peak tourist arrival times during the year.

In a statement yesterday, TIDCO announced that the first phase of the survey was launched just before Carnival and was placed at Piarco International Airport, the Customs and Immigration Office at Chaguaramas, selected hotels, guest hotels and restaurants nationwide. TIDCO said given the resources allocated by Government in the Three Year Rolling Plan for Tourism Development, it was essential that this type of research and investigation regarding visitor satisfaction be conducted. The results of the survey will be used to positively and effectively influence visitor satisfaction through development and improvement of a differentiated tourism product as well as inform marketing initiatives to promote Trinidad and Tobago. The survey was spearheaded by Sharifa Ali-Abdullah of TIDCO’s new Economic Intelligence Unit.