Rambharat applauds Farm Fresh drive

“This is a very important initiative,” Rambharat said the distribution ceremony at Queen’s Park Savannah, Port-of-Spain. He applauded Farm Foods saying their inaugural food drive was off to a good start. “It signals that your management recognize the need to contribute to those who need our support,” Rambharat said.

He commented on the emergence of new enterprises in the agricultural sector, including farmers and farm-to-table entrepreneurs, noting the growing number of farmers’ markets operational across the country. He extolled the advantages of the comfortable and safe environment that exists at all the Farmers’ Markets operated by NAMDEVCO.

He spoke of the launch of the ‘Achiote Paste’, from the Bush Bush line, a roucou-based product used as food colouring and flavouring, from the Biche community. He gave the commitment of working with rural producers and Farm Fresh Foods to allow for an additional marketing opportunity for their products.

Farm Fresh Foods owner, Crystal Maharaj, said the organization was birthed out of the desire to fill a need for persons who did not have the time to go to the markets themselves. She said that this is a ‘marriage of technology with agriculture’.

Farm Fresh Foods is an online market place that allows customers to buy their fresh fruit and vegetables via its website and have it delivered to their homes or offices.

Farm Fresh is an e-commerce store, the first of its kind in Trinidad and is growing rapidly by now supplying not only individuals but also restaurants and other service industry businesses. Recipients of the hampers were identified through the Rotary Clubs of St Augustine and Penal; with other recipients from the areas of Port-of-Spain, St Joseph and San Fernando.